Marketing prompt

Menu descriptions without health claims

Write online menu descriptions that help shoppers choose, and flag the risky words already in your current copy.

How it helps

You get descriptions that sell on what's true (how it's grown, what it smells and looks like, the format, the price) and a list of every word in your old copy that reads like a medical claim.

How to use it

Copy the prompt below.
Swap each [bracket] for your own details. The more specific you are, the better the answer.
Paste it into Claude, ChatGPT, or Gemini and send it.

The prompt

Here are [NUMBER] products from my online menu with what I know about each: [FOR EACH: NAME, CATEGORY, BRAND, SIZE, PRICE, GROWER OR PROCESS, LAB-TESTED CANNABINOID AND TERPENE NUMBERS, AND THE CURRENT DESCRIPTION].

1. Rewrite each description for the menu in under 50 words. Lead with what a shopper can check: how it was grown or made, the aroma and look, the format, the size, and who on our staff likes it and why. Use the lab numbers exactly as given and never round them up.
2. Do not say or suggest that any product treats, cures, relieves, or helps with any condition or feeling (no "for anxiety," "for sleep," "pain relief," "calming," or "energizing"), and do not promise any effect.
3. Go through my current descriptions and list every word or phrase that could read as a health claim or could appeal to anyone under 21, with a safer replacement for each.

Write the descriptions in our voice: [DESCRIBE, E.G. FRIENDLY AND STRAIGHTFORWARD]. Follow [YOUR STATE]'s cannabis advertising rules: no health or medical claims (nothing about treating, curing, or helping any condition), nothing that would appeal to anyone under 21, and no promises about effects.

What you fill in

NUMBER
FOR EACH: NAME, CATEGORY, BRAND, SIZE, PRICE, GROWER OR PROCESS, LAB-TESTED CANNABINOID AND TERPENE NUMBERS, AND THE CURRENT DESCRIPTION
DESCRIBE, E.G. FRIENDLY AND STRAIGHTFORWARD
YOUR STATE

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